I hope you enjoy today’s Strictly Social Media Weekly Update. Be sure to read the post on alternatives to the “swipe-up” feature in Instagram stories. The alternatives are great! And in the last post, Buffer introduces a new feature to their application. It’s worth checking out.
I won’t publish a weekly roundup again until August 30th as I am taking some time off.
Content Marketing
10 Quick And Easy Ways To Overcome Writer’s Block (when trying to write a blog post) by Blogging Wizard: “Writer’s block is the complete lack of ability to put your thoughts on paper in any coherent way. When I started this article, I was grinding my teeth in annoyance because I couldn’t get going. And the more my annoyance grew, the harder it was to actually write. It’s a self-perpetuating cycle where the only way to beat it is to get out of the situation entirely.”
4 Ways to Catapult Your Content Calendar from Convince & Convert: “Is your content calendar simply a schedule of blog posts in a Google Sheet? If you want your content marketing to have a meaningful impact on your organization’s bottom line, it’s time to catapult your content calendar.”
4 Simple Ways to Drive Traffic from Instagram Stories Without the ‘Swipe-Up’ Feature by Dhariana Lozano: “The coveted “Swipe Up” feature on Instagram Stories. Only accessible to those with 10,000 or more followers (or a verified profile), the option enables you to add a direct link back to your website, which your Stories viewers can then access by simply swiping up on your Stories frame.” Note: This post provides solutions if you have fewer than 10,000 followers.
Strictly Social Media
How to Create a Social Media Management Plan That Produces Results via Melonie Dodaro: “If you’re like many business owners, you’re currently using social media with no formal management plan in place. You’re most definitely not alone – most people have been winging it for years when it comes to using social media for business. But winging it has never been a good strategy. It’s simply not realistic to expect that random posting on social media will produce results, much less the results you want.”
Announcing Hashtag Manager: A New Tool to Help You Save and Organize Hashtags for Instagram from Buffer: “With Hashtag Manager Buffer Premium and Business customers will now be able to create and save groups of hashtags directly within the Buffer composer.”
Frances Caballo is an online marketing consultant and the author of six books on social media. Click here to schedule an appointment with her. Writing a book can serve as the best possible business card you can have. And it will establish your authority and expertise in your field. Connect with her on LinkedIn, Instagram, and Facebook.