Content writing seems to be the main theme of this week’s Strictly Social Media Update. But I also included two super posts on Instagram. Every week I include posts on Instagram, right? And we all know why: It’s hot!
Enjoy your weekend. I’m having to survive 100-degree weather here in Northern California.
Strictly Social Media
3 Brands Getting Instagram Stories Right—and How to Emulate Them from The Social Shake-Up: This post is about using GIF stickers for calls-to-action on Instagram stories.
How to Set Up Instagram Shopping from Social Media Today: If your business qualifies (this post lists the requirements), then you may want to use this feature to make shopping easier.
Content Writing
How to Maximize the Storytelling Impact of Your Social Media from Convince & Convert: We know the power of storytelling. And for quite some time now, we’ve made a point of incorporating storytelling into our blog posts. In this post, Kindra Hall discussed the importance of incorporating storytelling in your social media as well.
Failure Is Always an Option (and an Opportunity) by Anna Hrach and from Content Marketing Institute: Anna Hrach shares her own story of failure. And we’ve all been there, right? Whether it’s writing a blog post that flops or losing a great client, failure happens. Hrach reframes failure in this post.
40 Different Types Of Content You Can Create For Your Blog from Blogging Wizard: Stacey Corrin does indeed outline 40 types of blog post content from tutorials to checklists to infographics. Whew!
Frances Caballo is an online marketing consultant and the author of six books on social media. Click here to schedule an appointment with her. Or, connect with her on LinkedIn, Instagram, and Facebook.
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