Enjoy this week’s collection of the best social media posts I recently read. Got some feedback? Leave a comment at the end of the blog post.
And have a wonderful weekend!
5 LinkedIn Marketing Tips to Grow Your Company Page 600% Faster from Buffer: “While much of the focus over the last few years on social media has been on Facebook and Instagram, LinkedIn has been steadily growing its user base to more than 500 million users. And we’ve seen first-hand that businesses are working hard on perfecting their LinkedIn marketing strategy so that they can tap into the world’s largest professional network.”
50 Tips to Help You Generate More Conversions from Your Website [Infographic] by Mark Walker-Ford: “A strong opening summary to this new infographic from Prospect Agent, which outlines a range of tips to help you boost your website conversions, and generate better bottom line results. There’s a heap of helpful tips worth considering, ranging from layout, design, content notes and CTAs. It’s definitely worth taking a look – check out the full infographic below.”
7 Main SEO Principles to Increase Your Website Traffic by Ruhani Rabin: “According to the SEO Industry Report 2017 by Gusture Research, $65.26 billion was spent on search engine optimization in 2016 in the U.S. alone. By 2020, these numbers are expected to reach $79.27 billion. So the SEO industry is rising and it’s nowhere near its failure. Webmasters and marketing experts continuously discover new techniques that help them reach higher traffic rates through search engine optimization. It’s all about convincing the search engine that your website deserves a good position in the results.”
5 Video Best Practice Notes from Facebook by Andrew Hutchinson: “Video is the top performing content type across all social platforms, which has lead to Facebook, in particular, putting increased emphasis on video content. The most obvious push here has been via their dedicated video platform, Facebook Watch, but in order to boost the performance of Watch content, Facebook has also updated its News Feed algorithm to give priority to episodic-type video content which users return to, and videos that inspire interaction and conversation, helping to boost platform engagement.”
How Buffer Generated 2 Million+ Social Media Video Views in One Year by Brian G. Peters: “Generating social media video views is hard. Getting people to interact with and share your videos on social media is even harder. Today brands and marketers are competing with the BuzzFeeds, Business Insiders, and Viral Threads of the world - all with big budgets, professional videographers, and talented editors.”