I hope you enjoy the newest edition of the Social Media Weekly Update. You’ll find information on everything from blogging to understanding social media algorithms to creating stunning visuals. Enjoy!
14 Things to Do to Make Your Blog Post a Success, Both Before and After You Hit Publish by Jeff Rum: “There are a few simple things you can do while you’re writing a blog post that will make it more searchable and effective. Then, after you hit publish, there are some easy things you can do that’ll help get the word out and bring more people to your site.”
Agonizing Over Your Web Content? Use This Checklist to Know What to Write (and How) by Gill Andrews: “Not sure what to put on your homepage? Tired of rewriting your About page? Agonizing over your Services page? Use this website content checklist to fill every page of your website with content your audience will love and turn your website into a business generating machine. Scroll down to read it now.”
12 Tips on How to Work with Social Platform Algorithms to Maximize Performance from Social Media Today: “Building an active and engaged following on social media is no easy feat, especially with the ever-evolving algorithms on Facebook, Instagram and the like, making it increasingly difficult for marketers and businesses to reach customers organically through social networks.”
Relike lets you turn a Facebook page into a newsletter from TechCrunch: “French startup Ownpage has recently released a new product called Relike. Relike is one of the easiest ways to get started with email newsletters. You enter the web address of your Facebook page and that’s about it.”
How to (Still) Get Organic Reach on Social Media from Buffer: “In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. Just a year later, in 2014, it would reach only about six percent of its fans. Today, in 2018, that number is very likely to be smaller than six percent. That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people1. Is it the end of organic reach on social media? I don’t think so.”
How to Easily Design Social Media Images: 4 Free Tools by Andrew Kunesh: “Do you create your own social media images? Looking for easy-to-use graphics tools to design professional-looking visuals? In this article, you’ll discover four free tools to create images for your marketing.”
Frances Caballo is an online marketing consultant and the author of six books on social media. Click here to schedule an appointment with her. Writing a book can serve as the best possible business card you can possibly have and establish your authority in your field. Once you publish your book, learn to market it by visiting my other website, SocialMediaJustforWriters.com.