Welcome to the Social Media Weekly Update, my weekly roundup of the best posts most pertinent to small businesses. Included today are posts about blogging, Instagram, and hub pages. Enjoy!
How To Format Your Blog Posts To Keep Your Readers Engaged from Blogging Wizard and by Dana Fiddler: “A great format can help guide your reader from the beginning to the oh-so-important call-to-action within your post, and in this article, you are going to learn how to craft blog posts with a winning format so you can increase your CTA’s on every single post you write!”
How to Grow Your Instagram Following: A Strategic Plan by Amanda Bond: “Want to quickly grow your Instagram audience? Looking for a strategy that attracts the right kind of connections? In this article, you’ll discover how to combine an Instagram growth strategy with an ad sequence that can turn followers into customers.”
4 Super Effective Strategies for Writing Copy for Social Media by Tabitha Jean Naylor: “It’s no secret that social media can be a powerful platform for growing your community, as well as generating leads and sales. According to one survey of small businesses, 85% of brands report generating a new client or customer from social media. But just being on social media isn’t enough to get followers, much less turn those followers into customers. The key lies in how well you engage your audience, which is where great, punchy social media copy comes in.”
10 LinkedIn Mistakes You Don’t Realize You’re Making by Melonie Dodaro: “First impressions are critical to your success in building business relationships, which just happens to be one of the primary functions of LinkedIn. It’s human nature to maintain our initial impressions of people, and we often find it extremely challenging to change our perceptions of them, even when we’re presented with lots of evidence to the contrary.”
Why Hub Pages Can Be A Game-Changer for Your Business by John Jantsch: “I’ve become more and more vocal of late about the importance of establishing hub pages on your website. Focused around a single topic, hub pages become a foundational source for readers, providing them with all the information they could need or want on a given topic.”
Frances Caballo is an online marketing consultant and the author of six books on social media. Click here to schedule an appointment with her. Writing a book can serve as the best possible business card you can have and establish your authority and expertise in your field. Once you publish your book, learn to market it by visiting my other website, SocialMediaJustforWriters.com.