Welcome to the newest edition of the Social Media Weekly Update. Of all the articles listed below, be sure to read the one on email marketing by Pamela Vaughn. It has great information. Of course, I hope you enjoy all of them.
And I hope you have a lovely weekend.
24 eCommerce Website Design and SEO Tips to Generate More Online Sales [Infographic] by Mark Walker-Ford: “Are you in the process of creating a new eCommerce website? Need some help with design and SEO to ensure you maximize online sales? Ben Norman shares 24 tips for eCommerce success in this infographic. He breaks things down into the following categories:
- Design and user experience
- Technical and code
- Social media
- Linking and URL’s”
Email Marketing Best Practices: How to Send Emails Your Subscribers Will Love by Pamela Vaughn: “While email marketing may not get the attention some newer marketing channels get, it’s still a terrific way for you to generate leads and convert more prospects for your business. With that in mind, I want to share some email marketing best practices you can use to generate more leads for your business.”
How to Use Facebook Ads for Local Businesses by Tristan Adkins: “Do you have a local brick-and-mortar business? Wondering how to make Facebook ads work for you? In this article, you’ll learn how to start advertising a local business on Facebook.”
How to Optimize Your Instagram Profile for Business by Olga Rabo: “Want to make a stronger first impression with your Instagram profile? Wondering how to add branding and personality to your Instagram bio? In this article, you’ll discover useful tips to help you build and optimize an Instagram profile for business.”
6 Tools That Schedule Instagram Business Posts by Kristi Hines: “Want to batch-process your Instagram updates? Looking for tools that schedule and publish content directly to Instagram? In this article, you’ll discover six social media tools that let business profiles schedule posts directly to Instagram.”
9 Landing Page Goofs that Make You Lose Business [Infographic] from Copyblogger: “Boosting conversions seems simple enough. Your landing page looks beautiful. You tell people what you offer. And when web visitors arrive, the cash register starts ringing and the dough rolls in. So, why is it that our conversions often suck? Why doesn’t the register ring more often? Why do people click away rather than take us up on our magnificent offers?”
Quote of the Week
Frances Caballo is a social media strategist and manager and the author of six books on social media. Click here to schedule an appointment with her. Writing a book can serve as the best possible business card you can possibly have and establish your authority in your field. Once you publish your book, learn to market it by visiting my other website, SocialMediaJustforWriters.com.