Welcome to the newest edition of the Social Media Weekly Update. You’ll find articles and strategies to help you succeed in your social media marketing this year. Enjoy the blog posts.
3 Powerful Copywriting Secrets To Make You A Better Blogger from BloggingWizard: “Feel like you’ve lost your blogging mojo lately? No matter how many drafts you end up writing, none of them says what you have in mind. Your headline stinks, your post reads like a term paper, and you have a boring intro. You end up chalking it up to blogger’s block and barely having time to write because you want to relax and enjoy your weekend.”
How are Businesses Using Social Media Generated Big Data for Market Expansion? by Social Hire: “Social media runs on consumer data and in turn, generates massive amounts of “big data” from the user side. We have users who spend about 3 hours daily on social media. Now, social media and social networking at not the same, however, they are not completely mutually exclusive of one another either. Therefore, when we talk about social media data generation, we are also taking into account all the data coming in from social networking sites like LinkedIn, Facebook, Twitter, and Instagram.”
Top 5 Instagram Marketing Trends for 2019 from Later: “Wondering what the big Instagram marketing trends for 2019 will be? From Instagram Stories stickers to “nano-influencers,” these predictions will help you know what to focus on in 2019, where the industry is headed, and how you can improve your Instagram skills for the year ahead.”
14 Visual Content Marketing Statistics to Know for 2019 by Andrew Hutchinson: “With social media trends leaning towards increasingly visual shifts – like Stories and AR tools, for example – the importance of utilizing effective visual elements continues to rise. If you want your content to stand out, you need to include effective images – but then the question is what is effective in this context, and how can you ensure you’re maximizing your opportunities?”
20 LinkedIn Tips to Help Boost Engagement by Brad Smith: “Whether you’re looking to grow your business profile or expand your personal network, LinkedIn is a great platform to use. When used well, LinkedIn can help you raise brand awareness and boost traffic to your business.”
New Report Looks at Optimal Facebook Posting Practices in 2019 by Andrew Hutchinson: “We’re now a year on from Facebook’s major News Feed re-focus, which aimed to put more emphasis on personal engagement, while conversely reducing Page post reach. And definitely, the impacts of that change have been felt – while organic Page reach has been in decline for some years, most businesses reported significant declines in Facebook referral traffic over 2018. And while the key “solution” is to reduce your reliance on Facebook, given the network’s size and potential reach, for many, that’s easier said than done – the benefits, if you can get it right, are too much to ignore.”
Frances Caballo is an online marketing consultant and the author of six books on social media. Click here to schedule an appointment with her. Writing a book can serve as the best possible business card you can possibly have and establish your authority in your field. Once you publish your book, learn to market it by visiting my other website, SocialMediaJustforWriters.com.