Here’s another edition of the Social Media Weekly Update. Instagram is the fastest growing social media network so it’s no surprise that I selected two posts on Instagram. Also read the posts on advertising, LinkedIn, and Blogging. There are great tidbits in them.
5 Tips to Help Maximize Instagram Stories for Your Business by Darnelle O’Brien: “Is your business one of the 500 million users active on Instagram stories every day? Instagram stories provide a unique opportunity to reach a large audience with engaging and timely content. If you’re still dipping your toe into the Instagram stories pool, check out these tips that will have you creating more engaging stories content in no time.”
How to Create Instagram Stories People Love to Watch from Social Media Examiner and by Christian Karasiewicz: “Want more views for your Instagram stories? Looking for tips to create stronger Instagram Stories content. In this article, you’ll find six ways to enhance your Instagram stories for better audience engagement.”
Advertising
Which Is Better, Facebook Ads or Google Adwords (And Why You May Fail with Both) by Gill Andrews: “Hi Gill. My updated website looks great, thank you. But I have no visitors. I was thinking about running some ads. Which is better, Facebook ads or Google AdWords? I had to answer this question multiple times this week, so I thought I put it into the post. What should you do if your website isn’t getting any traffic?”
How to Perfect Your LinkedIn Profile and Generate Sales Leads [Infographic] by Mark Walker Ford: “Are you just getting started with a LinkedIn marketing plan for your business? Want to know how to create the perfect LinkedIn profile optimized for social selling? The team from HubSpot share their guide to a sales-focused LinkedIn profile in this infographic.”
Blogging
How To Engage Blog Readers Year Round With Content Themes from Blogging Wizard and by Lyn Wildwood: “Keeping your blog active with fresh content is hard enough on its own. When you toss in the fact that what your blog truly needs is an active audience, things can become really difficult really fast.”
Frances Caballo is an online marketing consultant and the author of six books on social media. Click here to schedule an appointment with her. Writing a book can serve as the best possible business card you can have and establish your authority and expertise in your field. Once you publish your book, learn to market it by visiting my other website, SocialMediaJustforWriters.com.
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